Fooditation is an educational initiative designed to teaching people practical tools and skills that help cultivate a culture of healthy living. Lead by nutritionist, businesswoman & food lover Alina Palkina.
As part of our efforts, we have developed a comprehensive corporate identity, a packaging design system, social media resources, and a collection of lively illustrations. These elements are intended to convey the idea that healthy eating can be enjoyable and accessible, rather than dull and elitist. By bringing these components together, our aim is to provide the most comprehensive knowledge for enhancing one’s quality of life.
As part of our efforts, we have developed a comprehensive corporate identity, a packaging design system, social media resources, and a collection of lively illustrations. These elements are intended to convey the idea that healthy eating can be enjoyable and accessible, rather than dull and elitist. By bringing these components together, our aim is to provide the most comprehensive knowledge for enhancing one’s quality of life.
Our holistic design system for packaging revolves around the captivating power of arch typography. By incorporating gracefully curved letterforms, we create an aesthetic that exudes elegance and harmony.
We created vivid illustrations that breathe life into every aspect of the experience. With vibrant colors, oversized vegetables, and cheerful characters, they convey a touch of whimsy, imagination, and wonder.
We create a wide range of guide templates tailored to various culinary topics. From step-by-step recipes to nutrition tips, users can explore and engage with comprehensive rubrics that simplify complex concepts.
Team:
Lera Shaposhnikova
Kristina Govorukha
Rita Radkiewicz
Olya Kyselova
Lera Shaposhnikova
Kristina Govorukha
Rita Radkiewicz
Olya Kyselova
